DOWNLOADABLE RESOURCES

For effective and efficient movement of prospects through your pipeline, content is king. Inbound Advocates can help the CMO or small ISV start-up accelerate accounts through your pipeline with thought-leading content like whitepapers, blogs, brochures and more.

To learn more about what we do and how we can help your company, download our Services Brochure and Client Case Study.

Whitepaper:

How to Know If You Are Ready for CRM and 11 Steps to Help Make Your CRM Investment a Success

Looking to make the jump from Microsoft Excel and Outlook tasks to automated CRM technology? If you are an ISV, there’s a chance you are not ready for the investment. We lay out the basics of CRM and marketing automation and what to watch for as you ponder an investment in sales automation.

Executive Summary:

How to Know if you are Ready for CRM and 11 Steps to Help with Your CRM Investment

Report shows that while most companies have a CRM, management level resources say that their biggest challenge to ROI with their existing CRM is that their sales team doesn’t use it. Download this executive summary to learn how to increase user adoption for your CRM system and what you need to execute a winning CRM strategy.

Whitepaper:

The Changing Role of Today’s CMO

With the marketing technology available today you have a greater opportunity than ever to reach your target audience. But with this new technology, comes new challenges. Download our complimentary whitepaper today to learn about what you can do to adapt to this changing landscape

Whitepaper:

The GDPR Effect on North America and the Land Mines Currently Being Planted

There is a major security gap between an organization’s cyber threats and their cyber-security literacy. This could have a serious effect on the bottom line for any business, and now that the GDPR is in full force the stakes for punitive damages are even higher. Download our complimentary presentation PDF today to learn about what you can do to adapt to this new regulation.

Case Study:

How Inbound Advocates Helped One Mainframe Security Software Vendor Dramatically Boost Its Online Performance and Pipeline

We firmly believe that valuable content is one of the most important assets we can deliver to our clients. Establishing this client as a thought leader in their industry is one of the most valuable tools we used to grow leads through inbound marketing. For every whitepaper written, we used the content to produce 2-3 blogs, multiple email campaigns, a press release, and we captured visitor information via HubSpot forms every time someone downloaded the whitepaper. All of this helped improve SEO rankings organically, as well as capture the influx of website visitors’ information who came into the funnel as a result of our marketing efforts.

Services Brochure:

Marketing as a Service with Inbound Advocates

Whether you’re interested in using us as your full scale, turn-key outsourced technology marketing department or a resource for industry-leading content on demand, Inbound Advocates can provide essential strategic marketing collateral at a fraction of the cost you would incur by hiring and training a marketing director and admin resource. We understand your focus on software development, sales, and product support, and we believe that you will save time, money, and hassle by utilizing us in a Marketing as a Service play. With Inbound Advocates, you can continue to run your business and no matter your monthly budget, we have a marketing service offering for you.

Cyber Security Atlanta 2018 Presentation:

The GDPR Effect on North America and the Land Mines Currently Being Planted

There is a major security gap between an organization’s cyber threats and their cyber-security literacy. This could have a serious effect on the bottom line for any business, and now that the GDPR is in full force the stakes for punitive damages are even higher. Download our complimentary presentation PDF today to learn about what you can do to adapt to this new regulation.