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Who We Are | Technology Marketing Solutions for Software Vendors

Inbound Advocates is a full-service marketing agency and CRM & marketing automation vendor with 20+ years of experience in the software and technology industry


We’ve learned over the years that effective storytelling is the best way to explain your organization’s unique value proposition. But first, you need the right lead-targeting technology and content to convert technical speak into valuable business conversations.

As a reseller of CRM and marketing automation software SharpSpring, Inbound Advocates is both a software vendor and marketing agency specializing in technology content and best-practice demand generation. We vow to:

  • Provide powerful CRM and Marketing Automation software at a fraction of the cost of leading competitors. 
  • Leverage this CRM/MA technology for you or show your marketing team how to use it to expand your sales funnel and give you performance metrics and LEADS from every campaign.
  • Create the quality content you need to propel leads through your sales funnel with actionable intelligence, visible to your sales team.
  • Work alongside your teams as a marketing arm of your business filling any marketing gaps you have that are barriers to your sales team’s successes.

Meet Your Marketing Team



This IT geek and musician eats, sleeps, and breathes technology marketing. Tony has been a strategic marketer, CRM specialist, analyst relations advocate, and business journalist for more than 20 years. He has spent most of his career working with independent software vendors justifying software to the Fortune 1000 in industries such as Banking/Finance, Healthcare/Insurance, Energy, Manufacturing, Retail/Hospitality, and Technology.



Caroline is a communication graduate from the University of Tennessee at Chattanooga where she studied public relations and videography. She has recently gravitated to the Information Security world, becoming an important part of the Perri Marketing team her with experience in writing and marketing. In her free time, she enjoys volunteering at local animal shelters, traveling, and catching up on her favorite TV shows.



Michael is a fantastic tech researcher and writer. He understands complex concepts and is able to convert the technology-speak to business language very concisely and precisely. Living in Asheville, NC, he also digs the intense and can be seen regularly flying down rain-drenched gnarly rivers in the area. 



Despite growing up focusing on fine arts, namely drawing and painting, Greg has been hard at work in the world of Graphic Design. While he specializes in illustration, his skillset extends into web design, brand design, layout design, infographic design, and apparel design. Greg has been working as a designer and artist since 2014 and has had the opportunity to work with companies in a wide range of industries in establishing their brands by creating unique, original visual content. When he isn’t working, Greg spends his time painting, drawing, and watching movies with his wife.



Nichole is a communication graduate from the University of Massachusetts, Amherst, where she studied TV production. She has made her career managing projects and events across multiple industries, and has worked in various locales from Australia, to California, to New York, and many other places in between. When not organizing professionally, Nichole spends her time exploring nature, practicing yoga, snuggling with her dog, or reading (preferably from a hammock).


Dabiri Designs

DaBiri Designs is founded by Amir DaBiri and Lisa Foster. Amir is a graduate of the International Academy of Design & Technology with a degree in Graphic Design and advertising. He also has over 20 years of experience in business and marketing, including freelance design work for Tampa Bay Magazine and Tampa Bay’s Best Publications, as well as designing CD artwork, posters, and promo material for bands and artists.

Lisa has an MS from the University of South Florida and has over 20 years of experience in photography. She has shot many popular events in Tampa Bay and does freelance photography for magazines such as Blu, SouthTampa, and more.



We’d say her bark is worse than her bite, but Holly doesn’t really participate in either annoying canine pastime. She makes worries instantly vanish and smiles appear from nowhere – and will do just about anything for a snack.

We specialize and wholeheartedly believe in Inbound Marketing

Check out our resources page to learn more about what, how, and why we do what we do, or check out our portfolio of past client work.